Relevant and Resonant: How Meaningful Shopper Relationships Power Retail Success
Aired on: Dec 06, 2018, 2:00 pm ET
Is your brand crafting shopper relationships or forgettable transactions? Transactional shopper relationships don't cut it anymore. In this webinar, Tiffani Bova, Global Customer Growth and Innovation Evangelist at Salesforce, and Jason Goldberg, SVP Commerce and Content at Publicis.Sapient, will share the stories behind how leading brands lead with meaning through values, personalization, loyalty, and service.